In the pastfew days, the “Jingzhou-flavor” Honghulai qualified fine rice produced by Jingzhou Jinguwang (Golden Rice) Industry Co.,Ltd were well received critical acclaim from visitors and consumers at the international food expo, Africa’s Big Seven, in Johannesburg, South Africa.

The “Jingzhou-flavor” Honghulai qualified fine rice produced by Jingzhou Jinguwang (Golden Rice) Industry Co.,Ltd is the first batch of “good Jingchu grain and oil” products approved by Hubei Province Bureau of Food in 2017. Through the selection and examination step by step by food bureaus of province, city and district, it participated in the Africa’s Big Seven for being as the only exhibition company from Jingzhou District among 16 ones from the whole provinceto go global.

In recent years, Jingzhou District has carried out the general requirements of Hubei Province and Jingzhou City of building regionalbrand, “Easting Hubei Rice and Tasting Jingchu Flavor” to vigorously implement the plan ofJingchu grain and oil “going global”. It hasactively follow the Belt & Road Initiative to improve the popularity and reputation of Jingzhou District’s grain and oil in China and eventhe world so as to build a famous brand with the feature of Jingchu.