With the opening and operation of Jingzhou FantawildOriental Heritage Theme Park, more and more people from Jingzhouand even Hubei are able to enjoy it that can be rated as the world's top themepark not far from home. Jingzhou Fantawild is the first, in true sense, large-scalehigh-tech theme park in Hubei Province. This theme park, which is filled withunique Hubei culture, is instantly popular across the city on the first day ofits opening and is recognized and loved by tourists. With the unique concept of"culture plus science and technology", we can foresee that in thenear future, Oriental Heritage will createa new benchmark of regional cultural tourism that represents the best of Hubei.
On September 12, 13,000 admissions; on September13, 18,500 admissions! Oriental Heritage has seen anup-climbing number of visitors just two days after its opening, which isunprecedented in the history of Jingzhou tourism. Boasting 41 indoor andoutdoor theme amusement items, more than 200 performances, landscape andleisure, the park is full of buildings with smart overhanging eaves, ancient town streets, and pedestrian dressed in Han fashion. Thiswonderful place, abundant with oriental flavors, is thus built in Jingzhou Fantawild!
On the first day of the Park's opening, threemajor cultural performances with Hubei characteristics, namely, Chuyue(Music from Chu Kingdom), Huoshao Chibi (Red Cliff on Fire), and Quyuan,harvested huge popularity and considerable praise from the tourists. Inaddition, the spherical curtain flying cinema performance Flying with You,the elevation-type spherical curtain stereo cinema performance The Cowboyand the Weaving Lady and Shenzhou Tower, a thrilling indoor turbo drop, also attract numerous fans.
In the park, the most popular VR, AR and MRtechnologies are used to combine with traditional Chinese mythological elementsin various plays so that well-known stories can be presented to tourists in afuller and richer form. According to Zhou Yong, the marketing director ofJingzhou Fantawild, there are many technologies used in the Park's tourismprojects, such as phantom imaging, multi-degree dynamic platform, etc. FangtawildGroup has over 1,000 scientific and technological property rights, and manytechnologies have been applied to this Oriental Heritage.
For many years, Jingzhou is rich in tourismresources, but it is only a transfer station for tourists who are bound toYichang, Enshi, Chongqing and other scenic spots in the Midwest. It isdifficult for tourists to stay because of the lack of attractive tourismprojects. Faced with the increasing emphasis on individualization andexperience of tourists, how to deeply tap regional characteristics and promotethe integration of tourism industry and regional culture has always been animportant issue for the local government and tourism experts in Jingzhou. FantawildGroup creatively combines Hubei characteristic culture with Jingzhou tourism tocreate Fantawild Oriental Heritage Theme Park,a brand-new product representing advanced recreational technology, whichbecomes the first theme park in China to display Hubei history and culture, andsets up an industry sample that can not be imitated and surpassed in a shorttime.
Gao Daoguang, vice chairman of JingzhouTourism Industry Association, said that as it is an international well-knownbrand, the number of tourists who come to Jingzhou will surely increase, andthe Park is a new trigger point for Jingzhou tourism. Under its guidance,Jingzhou tourism will also undergo new changes, and through its driving force,Jingzhou’s tourism economy will be upgraded.
Zhang Weiping, an expert on Jingzhou’s culturaltourism, believes that the completion and opening of the Oriental Heritage will change the tourism pattern of Jingzhou in a fundamental way:"transit tour" will change into "overnight tour","team tour" into "self-help tour", "sightseeingtour" into "experience tour", and Jingzhou’s tourism willrealize a qualitative leap thereafter.
Liu Daoqiang, President ofFantawild Group,said that besides the Oriental Heritage, the Group will alsobuild the second and third phases of Renaissance Road cultural theme park, Boonie Bears park in Jingzhou to form a Fantawild Theme ParkGroup.