Since starting on August 8, "Free Tours in Hubei with Love and Joy of Jingzhou" has been well received, driven tourism, become a bright symbol of Jingzhou recovering from the epidemic, and attracted flocks of tourists to Jingzhou. By October 28, 21 tourist attractions in Jingzhou had received a total of 1.4459 million tourists.

According to statistics released by the Jingzhou Municipal Bureau of Culture and Tourism (JMBCT), 9 A-class tourist attractions and Jingzhou Garden Expo Park included into the reservation platform of "Free Tours in Hubei with Love and Joy of Jingzhou" have received 786,600 tourists, and 7 free A-class attractions received about 76,000 tourists, accounting for 82 percent of the number registered in the same period of last year. The event has enhanced the tourism popularity of Jingzhou and driven tourism. Jingzhou Ancient City, the Weishui River in Songzi, Jingzhou Museum; Oriental Heritage, Jingzhou Ocean World and Honghu Ecotourism Scenic Area not covered by the event received 190,200 tourists, 163,200 tourists, 115,000 tourists, 368,100 tourists, 52,700 tourists and 47,500 tourists respectively. According to statistics released by the reservation platform, 133,000 tourists are from other provinces, accounting for 16.9 percent of all tourists using the platform, and travel agencies organized 4,764 tourist groups with a total of 105,000 members.

Since the start of the event, Jingzhou's tourist attractions have received 58,000 anti-epidemic medical workers from Hubei and other provinces. In recent three months, JMBCT has focused on expanding consumption, stimulating employment and ensuring safety, established a tourist-centered service concept, followed the principle of "maintaining service quality ", practiced all-day duty attendance, dispatched 1,654 law enforcement officers to inspect tourist attractions, hotels and restaurants, accepted 75 valid tourist complaints, settled all of them and satisfied all complainants. JMBCT has kept conducting tourism promotion, organized over 20 events such as Speaking for My Hometown, Ctrip Internet Celebrities' Tour of Jingzhou and Jingzhou Cultural Tourism Ambassador Symposium. At the same time, Jingzhou's tourist attractions presented a variety of events to promote the integrated development of culture and tourism. During the National Day and Mid-Autumn Festival holiday alone, Jingzhou presented 21 cultural events, and organized 8 cultural tourism volunteer teams and over 600 volunteers to provide 260 hours of services to nearly 7,000 tourists in A-class tourist attractions.