In recent years, the Jingzhou Municipal Party Committee and Municipal Government have attached great importance to the development of cultural tourism, with a batch of key cultural tourism projects have been implemented one after another, and strong development momentum of Jingzhou's cultural tourism industry. As the largest marine cultural theme tourist area in Central China, Jingzhou Ocean World actively explores resources based on the actual needs of tourists, develops new forms of tourism, and focuses on the entire industry chain of "food, lodging, travel, shopping and entertainment", cultivating economic growth points, and sprint at a “blue acceleration”.

In recent years, Ocean World has been continuously upgraded, attracting a large number of local and foreign tourists. In order to make up for the shortcomings and provide tourists with a comprehensive, multi-level and diversified travel experience, Jingzhou Ocean World Commercial Town officially opened on July 17. Outlets of international first-line brands, high-end comfortable resort hotels, unique inns and homestays, and Jingzhou 1896-style food street competed to settle in, constantly refreshing the commercial format of Jingzhou Ocean World.

In the next step, Jingzhou Ocean World will accelerate the construction of the third phase of the project, including Snow World, Outlet Phase II, Whale Bay Park, Sports Pavilion, Pet Paradise, Parent-child Paradise, five-star hotel, hot spring resort, etc., which will become the only marine cultural theme tourism resort in Central China once built, integrating eating, drinking, playing, fun, and shopping in accordance with the standards of 4A-level scenic spots, creating the "New Blue Ocean" of Jingzhou's cultural tourism project. (Reporter Hu Manman and Hu Weihu)